Representatives from 125 of Spain’s prettiest municipalities will gather in Alcudia
Credit: Shutterstock/Mazur Travel
Mallorca’s Alcudia is set to become a showcase for some of Spain’s most beautiful villages this October when it hosts the national assembly of the country’s prestigious beauty network.
Representatives from across Spain will travel to the northern Mallorca municipality from October 23 to 25 for the 14th National Assembly of Los Pueblos Más Bonitos de España, or Spain’s Most Beautiful Villages.
The event will bring together members of the association, which currently includes 126 municipalities recognised for their architectural, cultural, natural and heritage appeal.
Alcudia itself has been part of the network since 2020, making its selection as this year’s host particularly significant.
The municipality presented its bid to organise the gathering at the association’s Eastern Region Assembly in Arties in October 2025, and was subsequently chosen to welcome representatives from across the country.
What makes a village one of Spain’s most beautiful?
Being included in the network is about considerably more than simply having pretty streets or photogenic buildings.
Spain’s Most Beautiful Villages association was created to promote and protect small municipalities with a strong combination of architectural heritage, cultural traditions, landscapes and quality of life.
Towns seeking inclusion have to undergo an assessment process before they can receive the official designation.
The organisation looks at factors including the conservation of buildings and public spaces, cleanliness, the appearance of façades, traffic management, the presence of traditional architecture and the preservation of local heritage.
The aim is to encourage municipalities to protect the characteristics that make them distinctive while also promoting them as tourism destinations.
A growing network of Spanish destinations
The association has expanded considerably since its creation, with dozens of municipalities now forming part of the network across Spain.
Its members include historic inland villages, mountain communities and coastal destinations, each offering a very different version of the Spanish landscape.
The organisation is also linked to the international Les Plus Beaux Villages de la Terre network, connecting Spain’s initiative with similar associations in other countries.
The national assembly provides an opportunity for the participating municipalities to share experiences and discuss issues affecting historic and rural destinations.
For Alcudia, meanwhile, hosting the event offers a chance to put Mallorca’s own approach to heritage, tourism and local development in front of representatives from throughout Spain.
Why Alcudia was chosen
Alcudia is perhaps an unusual member of the network because it combines the character of a historic town with a much larger tourism industry.
Its old town remains one of northern Mallorca’s major attractions, surrounded by its distinctive medieval walls and filled with narrow streets, traditional buildings, shops, restaurants and cafés.
But the wider municipality stretches well beyond the historic centre.
The resort of Port d’Alcudia attracts visitors with its long sandy beach and marina, while the surrounding area includes countryside, coastline and the S’Albufera wetlands.
The combination gives Alcudia an opportunity to demonstrate how a popular tourist destination can also promote and preserve its historic identity.
That balance is likely to be particularly relevant during an event bringing together municipalities that rely on tourism while seeking to protect their character.
A spotlight on Mallorca
The October gathering will also give the island a chance to showcase its cultural and natural attractions to representatives from throughout Spain.
Visitors attending the assembly will be able to experience Alcudia’s historic centre and surrounding landscape while taking part in the programme organised for the national meeting.
The town’s selection also underlines the growing role of Mallorca’s smaller historic destinations within Spain’s wider tourism landscape.
Rather than simply being another meeting for local authorities, the assembly is expected to bring together municipalities with a shared interest in preserving what makes their communities distinctive while attracting visitors.
For Alcudia, that message is particularly relevant.
The municipality has long had to balance the demands of mass tourism with the preservation of its historic centre, archaeological heritage and natural surroundings.
Its inclusion in Spain’s Most Beautiful Villages network recognises those qualities, while October’s gathering will put them firmly centre stage.