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Supermarket Launches €29 ‘survival Food Kit’

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A major European supermarket chain is tapping into growing public anxiety around emergencies by rolling out ready-made food survival kits designed to keep households going for 24 hours.

Belgium-based retailer Colruyt has begun selling compact “basic packs” filled with essential food and supplies, marking a shift in how supermarkets are responding to consumer fears around disruptions, from power cuts to extreme weather.

The move reflects a wider trend across Europe, where preparedness is no longer niche but increasingly mainstream.

Why emergency kits are suddenly in demand

The launch isn’t happening in a vacuum. Demand for emergency supplies has been steadily rising, driven by recent crises that exposed how quickly daily life can be disrupted.

From devastating floods in Belgium to prolonged energy outages, households are becoming more aware of how vulnerable they can be without basic provisions.

Retailers are now stepping in to meet that demand.

Colruyt says the kits are a direct response to both customer requests and government guidance encouraging citizens to be able to cope independently for short periods.

What’s inside the €29.99 survival pack

The kit is designed to cover a full day of self-sufficiency, offering around 3,100 calories, enough to sustain one adult for 24 hours.

Inside, customers will find a mix of practical and ready-to-eat items, including muesli, energy bars, nuts, and two prepared meals. There are also extras like isotonic drink powder, coffee sachets, chewing gum, tissues, and even a flameless heating system to warm food without electricity.

It’s a curated, grab-and-go solution aimed at convenience rather than long-term survivalism.

Unlike traditional emergency kits, such as those previously launched by the Red Cross, which focus more on first aid, these packs are heavily centred on food and immediate sustenance.

A trial launch with big potential

For now, the kits are being tested in around 80 stores across Belgium, priced at €29.99.

But the rollout could expand quickly.

If demand proves strong, Colruyt has indicated it may introduce the packs across its entire store network, signalling confidence that preparedness products could become a permanent category in supermarkets.

This would represent a notable evolution in retail, where emergency readiness becomes as normal as weekly grocery shopping.

The bigger picture: preparedness goes mainstream

The rise of supermarket survival kits points to a broader cultural shift.

Preparedness, once associated with extreme “prepper” culture, is now being reframed as practical and responsible. Governments across Europe have increasingly advised citizens to keep basic supplies at home in case of disruptions, whether caused by climate events, infrastructure failures or geopolitical tensions.

Retailers are simply catching up.

By packaging emergency readiness into a simple, affordable product, supermarkets like Colruyt are making preparedness accessible and arguably normalising it.

Convenience meets caution

Ultimately, the success of these kits will depend on whether consumers see them as essential or excessive.

But the timing suggests they are hitting a nerve.

In an era of uncertainty, convenience-driven solutions that promise even a small sense of control are likely to resonate. And if early demand is anything to go by, the idea of picking up a “just in case” survival kit alongside your weekly shop may soon feel entirely routine.

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Festival Of Legends Brings ABBA

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ABBA fans may want to dust off their dancing shoes and warm up their vocal cords, because Festival of Legends is set to arrive at Casino Torrequebrada on Sunday April 19 with a tribute show packed with some of the Swedish group’s best-known hits.

The concert is opening up a new series of live shows at the venue, with organisers promising a programme dedicated to hosting a run of iconic music legends. First up is an evening centred on the hugely popular ABBA, giving fans the chance to relive classics including Dancing Queen, Mamma Mia, Waterloo, Chiquitita and many more. 

Any fans of the iconic pop band will find it impossible not to sing along

If you have ever found it impossible not to sing along when those opening notes kick in, this one looks designed to deliver exactly that kind of feel-good atmosphere. Whether you are a lifelong ABBA fan, have kids new to the songs from the films or are simply partial to a bit of pop nostalgia, the opening show will be ready for you with a lively evening of familiar tunes and big chorus moments.

Ticket prices listed are €20 in advance plus booking fees, or €25 on the door. Doors are due to open at 5.30pm, with the show beginning at 6.30pm.

Ticket holders not only get a fun filled evening, they will receive a surprise gift, as well as two hours of free parking. A bar and restaurant service will be available, and the promotion also mentions a 10 per cent discount at the restaurant.

For ABBA music fans, it could be the perfect excuse for a Sunday outing to close off the weekend with a little extra glitter, plenty of nostalgia and more than a few chances to join in when the chorus kicks in. 

Reservations for the Festival of Legends ABBA evening on April 19 are being taken on +34 633 647 260.

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Young Engineers Hold STEM Day Workshop

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Families in Estepona looking for an educational activity during April will have the chance to sign children up for a special Children’s Day celebration workshop on Saturday, April 18, organised by Young Engineers Estepona.

The workshop has been organised to mark Children’s Day, aimed at children aged six and above and will take place from 11am to 1pm at Academia Elite Brain in Estepona.

The organisers describe the session as an opportunity for children to learn and create while enjoying a hands-on activity. Boys and girls aged six and over are invited to take part in what it calls a special Children’s Day experience, where they can discover, build and have fun while developing creativity and ingenuity.

The workshops are designed for primary school students

Young Engineers is part of the Young Engineers network, which offers engineering-based extracurricular activities for children in countries around the world, specialising in robotics workshops designed for primary school students, using practical and interactive methods to introduce key STEM concepts.

STEM refers to science, technology, engineering and mathematics, and the organisation says its programmes are designed to help children develop skills including critical thinking, problem solving, creativity and teamwork.

Their website lists a range of programmes for different age groups, with activities available for children from 4 to 15 years old. Session lengths vary depending on the programme, ranging from 45 minutes to 90 minutes.

The programmes offer practical learning activities

It’s a big organisation, with Young Engineers operating in more than 100 countries. The company says its mission is to prepare students aged 4 to 15 for the growing demands of the 21st-century workplace. It also states that the programme has been recognised by the Harvard School of Education and the European Union Commission.

For local families who would like to sample what they have to offer, the April 18 workshop is the perfect day for little ones to combine a Children’s Day celebration with a practical learning activity. 

The event takes place at Academia Elite Brain in Estepona from 11am to 1pm on Saturday, April 18. The price is €30 and bookings are being taken via WhatsApp on +34 672 539 104. For more information about the company you can visit their website

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Marbella’s Young Entrepreneurs Triumph At Pool Of Talents 2026

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Kerim presents F925 to sharks at Marbella Pool of Talents 2026. Credit: EWN

Pool of Talents celebrated its 2026 finals on the morning of Saturday, April 11, at The Pool venue above El Corte Inglés in Marbella. Over 100 excited attendees packed the space to witness eight ambitious student startups pitch live to a professional and highly successful investor jury in a high-stakes showdown.

Pool of talents empowers Marbella’s next generation entrepreneurs

University-level student-led from its inception, Pool of Talents connects internationally educated youth aged 16 to 21 with practical pathways into business, technology, finance and creative industries. Internships with leading Marbella firms, industry site visits, case competitions and expert talks serve to equip participants with real skills before university. Its flagship programme, the Marbella Youth Entrepreneurship Cup, or MEC for short, stands out as the annual highlight.

Shark tank concept propels innovative pitches

MEC 2026 mirrored classic shark tank formats with precision, giving a competitive dynamic to drive the young entrepreneurs as much as entertain the audience. Young entrepreneurs formed teams, carefully created viable company ideas, received mentor guidance and delivered sharp three-minute pitches to a panel of three experienced business investors. Eight finalists competed for €3,000 seed funding and six months of professional mentorship, transforming classroom theories into market-ready proposals under real pressure, facing a real audience.

Marbella's budding entrepreneurs triumph at Pool of Talents 2026 finals Euro Weekly News

Karim Rebeiz snatches victory with F925.

Karim Rebeiz from Madrid claimed top honours with his already successful and up-and-running F925 venture. Judges selected the cheeky entry (F925 – standing for F*** 9 to 5 jobs) after intense scrutiny, praising its originality and already established success. Winning at the Marbella event instantly boosted visibility for the winner and revealed the calibre of emerging local talent.

Events like MEC nurture economic growth

Such competitions cultivate leadership, critical thinking and networking abilities essential for tomorrow’s economy. Pool of Talents initiatives give students genuine exposure to investors and industry leaders, accelerating innovation and confidence. Marbella benefits directly as these young business talents gain tools to launch ventures, create jobs and strengthen the region’s entrepreneurial ecosystem for decades to come.

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